Consult Silky, an independent expert in positioning discovery and communication for founders of post-revenue B2B SaaS startups, to improve sales conversions.
B2B SaaS founders and marketers consult Silky for positioning and messaging
Or spending months and $$$,$$$ in briefing ‘copywriters’ and ‘storytellers’ who just don’t get how B2B tech purchases are made today.
And go bold with it on your website and sales calls.
Debug your seven positioning variables and your point of view.
Get website messaging that brings you high-quality leads.
Get a sales narrative that helps you bend the purchase criteria.
Make your unique value props blatant in your website pages and sales decks.
Realign your website and sales messaging to respond to widespread changes in your category.
Explain your product to early adopters with messaging that builds trust and curiosity.
Work with a B2B SaaS positioning and messaging expert to improve your sales conversions
...in a way that B2B technology buyers understand and appreciate.
Refine your seven positioning variables before rewriting the headings and the subheadings.
Use functional, emotional, and social insights from sales calls and customer interviews to reframe benefits.
Earn the attention and trust of prospective buyers with the help of B2B SaaS website and sales messaging principles.
Support your claims with the right visuals that show how your solution works and what it can do for your buyers.
Get guaranteed improvement in engagement and conversation metrics. Refine positioning for business results, not for vanity.
Submit your contact details to get in touch with me. And to discuss your positioning and messaging needs.