Precoro

Positioning procurement tech to differentiate in a crowded category.

Project context

Precoro wanted to refresh its positioning and messaging to more strongly differentiate from the alternatives, and to establish itself as a preferred solution for a specific type of buyer segment in the procurement technology market.

Scope of work

  • Positioning refinement for the product platform
  • Home page messaging for the product
  • Work sample-Precoro-Home page messaging by Silky

Start positioning. Stop competing.

86% of B2B companies fail to position themselves. Choose to be among the other 14%

Get In Touch

Submit your contact details to get in touch with me. And to discuss your positioning and messaging needs.

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